Every collection begins with color. Working closely with my local fabric manufacturer, I develop a wide range of shades that, over the years, have grown into my own color library. From it, I choose the palette that sets the mood for each collection.

For each drop, we cut every fabric in every size and every color of the collection, stripes included.

First we assemble the legs, then we iron and back to overlocking the inseams and the elastic waistband.

Finally, we use the coverstitch machine on both the elastic waistband and the hems to achieve a cleaner finish.

For each collection, we do two photoshoots. First, product photos in our studio, showing every base color and the multiple combinations. Then, the campaign video and photos, where we get creative and work with different dancers each time.

After all the pants are sewn, we check that each pair meets our standards and thread the drawstrings by hand, one by one.

Once they’re ready, we count and log every piece before launching the drop.

Now that the batch is ready, we prepare the email and Instagram post to announce that the drop is out!

We fill in the forms, print the shipping labels, pack the pants, wait for the pickup… and off they go to you!